Real Estate Technology and Social Media
It’s always exciting when new mobile technology is released to the masses. But it’s even more exciting when said mobile technology can be used in a more practical way to improve processes, instead of just for entertainment purposes. It’s no surprise that as real estate professionals’ yours lives can be hectic and unpredictable, so it’s necessary to have technology on your side.
There aren’t many mobile apps for real estate agents and brokers available or ones made specifically for the real estate industry (aside from SnApp Real Estate); nevertheless, when practical mobile apps for agents and brokers are introduced, the industry takes notice. Such is the case with a new social media website in town specifically for real estate agents and brokers: A Social Strategy. And while this social media platform doesn’t have all the bells and whistles of Facebook, it has just enough to do the digital marketing job for you.
You may or may not have heard of A Social Strategy because—aside from it not being a traditional social vehicle—it’s only been out for little over a week. But, it’s already making waves in the real estate industry.
According to Inman.com, it’s ideal for all agents and brokers who are currently using social media for sales and branding. “The service allows agents to link their social accounts and choose which lines of business and interests will resonate most with their audience,” the website affirms.
A Social Strategy’s website proclaims, “Once you’ve logged in and picked your industry and interests, we integrate with your calendar or notifications to let you know when it’s rush hour on social media.”
Some of its top selling points include:
- Alerting users of the best times to post via their social media accounts
- The most up-to-date news trending on social media
- Its easy-to-use format and its affordability for agents and brokers
Although the app does include some nifty features, it also lacks the ability to upload videos. For real estate professionals, videos are becoming a main feature for those clients who aren’t nearby to visit homes in person.
What does this mean for real estate agents and brokers?
For real estate professionals looking for an easy, cost-effective platform, this tool will help you better manage your social media websites, especially if you’re still trying to figure out the functionality. While similar apps like Hootsuite have some of the same capabilities, A Social Strategy is the only one of its kind to notify users of social media rush hour—as mentioned above. This enables real estate professionals to know when the peak hours their clients are utilizing the most popular social media websites, which in turn allows professionals to share content at the perfect times.
Here at SnApp Real Estate, we build high performance real estate mobile apps that work in tandem with social media platforms. We will help you streamline your business and connect with clients every day of the week. Take advantage of our easy-to-use and customize application technology, and make buying and selling easy.