The type of App you decide to build will depend on a number of different factors. The two main directions you may choose to go, are with a native mobile app or a web app. To decide, you will need to consider things like business objectives, your target audience, technical requirements as well as the importance of monetization. Some app development companies maintain both Apps, but understanding the difference can help you decide on what is right for your business. What is the difference between a native mobile app and a web app?
Native Mobile App:
A native mobile app is an application that is directly installed onto the mobile device. Native apps are typically found online or at the App Store. Its strengths include interfacing with the mobile device’s features and information. It also typically performs faster than mobile web apps. A native web app is generally more expensive as it needs to support multiple mobile devices, as each mobile application development platform requires its own development process
A web app is accessed through the mobile device’s web browser. Web apps are internet accessed with specific functions for phones. A web app has a common code base across all platforms and all users are on the same version. Your customers will not have to go to an app store and install the app on their device, also, it can be released in any form and at any time without having to wait for approval. Downfalls to the web app include higher costs to support multiple web browsers, and the inability to access all the device features.
Before you decide which mobile app is best for you, it is important to ask yourself a few questions. What is your budget? Do you want to target all mobile devices? How important is speed and performance? Is it critical to be able to access mobile special features and information like the camera, etc. The more question you can as, the better decision you will make.
If you are still unsure, speak to your mobile app developer for tips and advice on what might work best for your business.