The Value of a Real Estate Agent

The Value of a Real Estate Agent

Considering the large risks, it would be crazy to consider a deal in real estate without the professional assistance of a real estate agent. In a recent post by Karen Salmon, on, points are made to help buyers and sellers understand that a real estate agent is much more than just an overpaid neighborhood tour guide. As you already know, the job of an agent is so much more than that.

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Real Estate Marketing and Pricing

It’s a good idea to help potential clients know that by selling a home on their own, they will face significant challenges. Outside of classified ads and online real estate websites, options for marketing are limited. A real estate agent will have the connections, experience, and database of buyers looking for homes. This will allow them to sell their house much faster.

Another important point to make is that pricing a home accurately is critical. If a home is undervalued because they do not understand the marketplace, they may end up getting a raw deal. There is nothing worst than feeling like they could of gotten more money for their home. In the alternative, overpriced homes tend to sit on the market much longer, with very few showings. If a home is not being shown, it is not going to sell.


Real Estate Negotiations

There are a number of negotiating factors, including  price, financing, terms, date of possession and the inclusion or exclusion of repairs and furnishings or equipment. Appropriate inspections and investigations of the property before completion of sale or purchase must happen. An agent can advise which investigations and inspections are recommended or required. Let your potential clients know just how important it is to have someone negotiating all of this for them.

Real Estate Permits and Other Concerns

When you buy a home, there are certain contracts and legal procedures you will have to deal with. Do you know where to obtain all of the appropriate title registrations? What exactly is a Caveat, an Encroachment, or an Easement? Are there any problems with where the property is located, or within the buildings which sit on the land? Is your home located on a utility right of way, or a sewer corridor, or in a flight path of an airport. Depending on the area and property, this could include inspections for termites, dry rot, asbestos, faulty structure, roof condition, septic tank and well tests, just to name a few.

Help potential clients understand the difficulties of buying, selling on their own. Make every aspect of your services easy for them. Once they understand the value biggest financial investments most people experience in their lifetime.

Give clients way to see properties and communicate with you, with a personalized real estate mobile app.

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