Pew Research Center has recently posted their report on U.S. Smartphone use in 2015. Today nearly two-thirds of Americans own a smartphone, and 19% of Americans rely to some degree on a smartphone for accessing online services and information and for staying connected to the world around them. The traditional notion of “going online” while Read more about 2015 Smartphone Trends and How They Affect Real Estate[…]
While it is true Zillow is a great lead generator for agents and tool for consumers, a recent article on inman.com shows that it might not be doing much to help agent to home buyer interaction. A search engine advertising strategy newly tested by Zillow has come under harsh criticism by some real estate agents, spurring the listing portal Read more about Zillow’s Real Estate Agent To Home Buyer Interaction Breakdown[…]
Now that you have your personalized real estate mobile app, you might be wondering how to get users to download it. What is the most common question we are asked? What is the best marketing medium that drives people to download apps? Is it word of mouth? Social media? Online advertising? Here we offer some Read more about Which Medium Drives the Most Real Estate App Downloads?[…]
Yes, it’s true…we are impatient as a society, let alone when we are searching for real estate. Having lightning-fast laptops, with access to high-speed wifi internet is simply not enough. Nowadays, we demand all of this to be accessible, without fail, and at a second’s notice. The demand for consistently impressive technology is evident when Read more about Real Estate Agents can Survive in a Post-Trulia-Zillow-merger-world[…]
Zillow Inc. Z +0.92% has reached a deal to buy rival Trulia Inc., TRLA +15.42% an expected agreement that brings together two of the biggest names in the fast-growing market for online real estate information. Zillow will issue about $3.5 billion in stock to acquire Trulia. The offer values Trulia at about $70.53 a Read more about Trulia to be Bought by its Rival Zillow[…]
You can never have too much information about the ever-growing application industry. Recently, mobile advertising platform Flurry has released new data about mobile apps, and the on-going increase in users. The statistics continue to show that app users spend an enormous amount of time accessing mobile data, and that for your business to succeed, you Read more about App Usage Increase[…]