Mobile sites are used to let mobile website visitors know that they are in the right place. They are essential for search engine positioning, website conversion (lead generation), and will be an absolute necessity for the foreseeable future. However, mobile websites do not offer the same functionality that mobile apps do. Scroll down to find Read more about What Is The Difference Between a Mobile Website and a Native App?[…]
If you are in real estate, you already know that most property searches are now done online. In fact, buyers and sellers spend more time on apps than on browsers. One-fifth of real estate searches are done on mobile devices and smart phones. In recent years, mobile searching activity for property has quadrupled, and this Read more about Top 5 Reasons For Personalized Real Estate Mobile Apps[…]
The type of App you decide to build will depend on a number of different factors. The two main directions you may choose to go, are with a native mobile app or a web app. To decide, you will need to consider things like business objectives, your target audience, technical requirements as well as the Read more about The Difference Between A Web App and A Native Mobile App[…]
Digital Marketing Tips For Real Estate Agents In a recent special report by Inman Select, agents and brokers were polled, sharing their best pieces of advice for newcomers when it comes to digital marketing tactics. Real Estate Agent Expert Advice Real estate agents and brokers, who considered themselves digital marketing experts, shared their tips to beginners Read more about Digital Marketing Tips For Real Estate Agents[…]
The Value of a Real Estate Agent Considering the large risks, it would be crazy to consider a deal in real estate without the professional assistance of a real estate agent. In a recent post by Karen Salmon, on ActiveRain.com, points are made to help buyers and sellers understand that a real estate agent is Read more about The Value of a Real Estate Agent[…]
Over 2500 real estate leaders converged in San Francisco, California for this year’s Inman Connect. The industry’s best and brightest were all in attendance over the course of four days, connecting over opportunities and making valuable new connections that enhance how they run their business. Inman Connect has proven to be a great conference to meet Read more about SnApp Real Estate Featured At Inman Connect 2015[…]
Apple has recently unveiled that it will now allow developers to tap into Spotlight search for the first time. This means developers will be able to expose their app’s information for indexing similar to the way Google indexes search results on websites. This new update is huge news, and could eventually change how we search Read more about Deep Linking To Content In Mobile Apps Could Become The New SEO[…]
While it is true Zillow is a great lead generator for agents and tool for consumers, a recent article on inman.com shows that it might not be doing much to help agent to home buyer interaction. A search engine advertising strategy newly tested by Zillow has come under harsh criticism by some real estate agents, spurring the listing portal Read more about Zillow’s Real Estate Agent To Home Buyer Interaction Breakdown[…]
Now that you have your personalized real estate mobile app, you might be wondering how to get users to download it. What is the most common question we are asked? What is the best marketing medium that drives people to download apps? Is it word of mouth? Social media? Online advertising? Here we offer some Read more about Which Medium Drives the Most Real Estate App Downloads?[…]
Google’s new search algorithm penalizes websites that are not mobile-friendly. The news is official: Google wants you to mobile-ize your website. Google announced last week that it plans to expand its use of mobile-friendliness as a ranking signal. They plan to do this by updating its algorithm (again) to increase rankings for mobile-friendly sites. This means Read more about Why Is It So Important To Be Mobile Friendly? Ask Google.[…]